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Works Well With
  • Motives® Essential Brow Kit
  • Motives® Pressed Eye Shadow (Latina Beauty Award Winner) - Whipped Cream (Pearlized)
  • Motives® Pressed Eye Shadow (Latina Beauty Award Winner) - Black Tie (Glitter)

Motives® Lustrafy Waterproof Mascara

Color: Waterproof - SKU: 101MWM

Price: $17.50 $0.35 Cashback
 
Waterproof
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Primary Benefits of Motives® Lustrafy Waterproof Mascara:    

  • This exquisitely rich formula and oversized brush build thick, beautiful, bodacious lashes with every swipe
  • Long lasting, waterproof color
  • Non-comedogenic and hypoallergenic
  • Fortified with panthenol to lengthen and condition lashes
  • Creates smudge- and flake-free lashes

Key Ingredients Found in Motives® Lustrafy Waterproof Mascara:

Iron Oxides
Iron oxides are naturally-occurring mineral compounds that are used as pigments in a variety of applications. These iron oxides offer deep, rich colors from orange, red and yellow to black that accentuate your eyes.

Lanolin Acid
Lanolin helps to moisturize your skin, hair and nails. It also helps to lubricate the skin, giving it a soft, smooth appearance.

What Makes Motives® Lustrafy Waterproof Mascara Unique?

Intense lashes are a must with any look, day or night, in any weather. Maximize the length and curl of your lashes with our ever-popular, smudge-free Lustrafy Mascara, now in a waterproof formula. The push-up bra for your lashes, Motives Lustrafy Waterproof Mascara lifts your lashes without the hassle of an eyelash curler. Keep your lashes intense, rain or shine.

Frequently Asked Questions about Motives® Lustrafy Waterproof Mascara:

Will Motives® Lustrafy Mascara make my eyelashes grow?
Though your lashes will look longer and fuller, this mascara is not meant for eyelash growth or thickening. Fixx Lash Extend is formulated to help your eyelashes grow.
 
Why is Lanolin important in mascara?
The ingredient Lanolin is important in mascara because it helps moisturize your lashes to maintain a smooth, silky appearance.

Will Motives® Lustrafy Waterproof Mascara irritate my eyes?
No, Motives Lustrafy Waterproof Mascara is hypoallergenic so it will not irritate your eyes.

How long can I use this product before needing to replace?
Motives Lustrafy High-Definition Mascara is best replaced after three months of use.

Will Motives® Lustrafy Waterproof Mascara smudge or flake?
No, Motives Lustrafy Waterproof Mascara creates smudge- and flake-free, ultra glam, catwalk lashes.

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REVIEW SNAPSHOT®

by PowerReviews
Market AmericaMotives® Lustrafy Waterproof Mascara
 
4.2

(based on 29 reviews)

Ratings Distribution

  • 5 Stars

     

    (17)

  • 4 Stars

     

    (5)

  • 3 Stars

     

    (5)

  • 2 Stars

     

    (0)

  • 1 Stars

     

    (2)

83%

of respondents would recommend this to a friend.

Pros

  • Adds volume (22)
  • Lengthens (19)
  • Applies evenly (18)
  • Defines & separates (17)
  • Doesn't clump (16)

Cons

  • Smudges or runs (4)

Best Uses

  • Anytime (21)
  • Going out (11)
  • Daytime (10)
    • Reviewer Profile:
    • Classic style (13), Natural style (6), Trendy style (6)

Most Helpful Positive Review

 

Best Mascara Ever

This is the best mascara I have ever used. I have tried all different types of mascara and have never been so pleased. It comes off for the most part with facial wash and ...Read complete review

This is the best mascara I have ever used. I have tried all different types of mascara and have never been so pleased. It comes off for the most part with facial wash and water--this is an additional bonus as I once ended up in the emergency room from a clump of mascara that ended up deep in my eye--incredibly painful! I have very straight lashes and with the exception of the first couple of days of using it, the mascara doesn't pull out the work my eyelash curler does. It is mostly waterproof but not 100%, I don't mind this as it stays on all day, even when my eyes water, but it still comes off when I want it to. I have been using this daily for about 1 year now and cannot imagine switching. Thank you so much for this incredible product!

VS

Most Helpful Negative Review

 

Not what it used to be :(

I used to use this mascara all the time. Then the formula switched. Not as moist, brush was made bigger making application to lashes harder. Sent back the first one as it was ...Read complete review

I used to use this mascara all the time. Then the formula switched. Not as moist, brush was made bigger making application to lashes harder. Sent back the first one as it was very dry. Second wasn't much better. Will not use this product any more and am in now searching for a new water proof mascara. Hopefully this product will change back to what it used to be...doubt it.

Reviewed by 29 customers

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Displaying reviews 1-10

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5.0

Great staying power

By China doll

from Valrico, FL

About Me Classic Style

Shop Consultant

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about Market America Motives® Lustrafy Waterproof Mascara:

    I use this product when going out to dinner with my husband and it makes me feel so sexy, he says he loves the way that my eyes look. Well worth the money for the results.

     
    3.0

    too much whiz and not enough bang

    By schubelik

    from west palm beach

    About Me Natural Style

    Shop Consultant

    Pros

    • Adds Volume
    • Defines & Separates
    • Doesn't Clump

    Cons

      Best Uses

      • Anytime

      Comments about Market America Motives® Lustrafy Waterproof Mascara:

      ilike that it is kind of thick and it looks like i am wearing eyeliner when i am not but does not seem to do much for lengthening.

       
      4.0

      beautiful lashes

      By jess expectant mother

      from Eaton, NH

      About Me Classic Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Great for sensitve eyes
      • Lengthens

      Cons

      • Smudges or Runs

      Best Uses

      • Anytime

      Comments about Market America Motives® Lustrafy Waterproof Mascara:

      love it! I used to use lancome, but this has it all, and the price is great!

       
      5.0

      Creates impressively long lashes!

      By camarrero

      from Fort Lauderdale

      Shop Consultant

      Pros

      • Adds Volume
      • Applies Evenly
      • Doesn't Clump

      Cons

        Best Uses

          Comments about Market America Motives® Lustrafy Waterproof Mascara:

          Creates impressively long, impossibly thick lashes

           
          3.0

          Great for lenghtening & thickening

          By Running Monkey

          from Columbia, SC

          About Me Natural Style

          Verified Buyer

          Pros

          • Defines & Separates
          • Lengthens

          Cons

          • Smudges or Runs
          • Takes many many strokes

          Best Uses

          • Anytime

          Comments about Market America Motives® Lustrafy Waterproof Mascara:

          No other comments

           
          5.0

          It makes my eyelash grow!!!

          By Yvonne

          from Monterey Park, CA

          About Me Trendy Style

          Shop Consultant

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Great Brush
          • Lengthens

          Cons

          • Clump

          Best Uses

          • Anytime
          • Daytime
          • Going Out

          Comments about Market America Motives® Lustrafy Waterproof Mascara:

          I didn't expect the result is my eyelash actually grow longer. The bottom ones are long enough to apply with ease now. Nice Nice!!!! I've tried expensive product $125, but that didn't work. Also, this will not make you like panda in the end of day. ^_^

           
          3.0

          Smaller Brush Needed

          By Stephen

          from Texas

          About Me Classic Style

          Shop Consultant

          Pros

          • Applies Evenly
          • Doesn't Clump

          Cons

          • Brush too big
          • Only one color

          Best Uses

          • Anytime

          Comments about Market America Motives® Lustrafy Waterproof Mascara:

          The staying power of this mascara is good but it is difficult to apply if you have small set eyes. The brush is BIG. It needs to be more narrow. I would also like it to come in brown and/or black/brown.

           
          1.0

          Does not live up to the name.

          By Melissa

          from Dallas, texas

          About Me Classic Style

          Shop Consultant

          Pros

            Cons

            • Dries Out Quickly
            • Flakes

            Best Uses

              Comments about Market America Motives® Lustrafy Waterproof Mascara:

              I would not recommend this product unless the formula/brush changes. It was very flaky and smudged very easily. It did not seperate the lashes to make them look thicker or longer.

               
              5.0

              Best Mascara Ever

              By Jean Ruimy

              from San Diego

              About Me Classic Style

              Shop Consultant

              Pros

              • Adds Volume
              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Great Brush
              • Lengthens
              • Mostly Waterproof

              Cons

                Best Uses

                • Anytime
                • Daytime
                • Going Out

                Comments about Market America Motives® Lustrafy Waterproof Mascara:

                This is the best mascara I have ever used. I have tried all different types of mascara and have never been so pleased. It comes off for the most part with facial wash and water--this is an additional bonus as I once ended up in the emergency room from a clump of mascara that ended up deep in my eye--incredibly painful! I have very straight lashes and with the exception of the first couple of days of using it, the mascara doesn't pull out the work my eyelash curler does. It is mostly waterproof but not 100%, I don't mind this as it stays on all day, even when my eyes water, but it still comes off when I want it to. I have been using this daily for about 1 year now and cannot imagine switching. Thank you so much for this incredible product!

                 
                4.0

                Really lenghten my lashes

                By GetGorgeous

                from San Francisco, CA

                About Me Trendy Style

                Shop Consultant

                Pros

                • Adds Volume
                • Applies Evenly
                • Doesn't Clump
                • Lengthens

                Cons

                  Best Uses

                  • Anytime

                  Comments about Market America Motives® Lustrafy Waterproof Mascara:

                  I love to use this when I play with my eyes. It really lengthens my lashes and is perfect for smoky eyes, dramatic or classic looks!

                  Great use for weddings makeover and graduation .

                  Displaying reviews 1-10

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